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Thursday, October 10, 2019

Baker's Reintroduces Itself As Single Barrel Bourbon

Beam Suntory brand Baker's has announced that it is transitioning itself to a single barrel bourbon while maintaining their 107 proof and minimum seven-year age statement. As part of the transition, Baker's has introduced a new bottle design that includes details about the individual barrel as well the warehouse in which it was aged and the date bottled.

Fred Noe, Jim Beam's 7th Generation Master Distiller says:
Baker's Bourbon has always been a bit of a hidden gem of our portfolio. With my cousin Baker's blessing, we've decided to give his namesake brand a little bit of the spotlight it deserves. We hope the folks who currently enjoy Baker's enjoy it even more as a single barrel offering, and that some more folks want to add it to their repertoire.
As mentioned, this new spirit comes in at 107 proof (53.5% alcohol) and carries a $59.99 MSRP for a 750ml bottle. There is also a 13 year old with a very limited release that comes in a special gift box including a metallic-inspired label and metal neck charm. The 13 year has a $99.99 MSRP for a 750ml bottle. Since this is a single barrel product, each barrel will have unique characteristics, however, they should share the following:

Nose: Fruit, vanilla and caramel
Taste: Medium bodied with flavors of oak, toasted nuts and vanilla
Finish: Robust, medium long, and warmly rounded

Our Take

This is pretty cool. I feel like Baker's has been a forgotten bourbon. I see it on the shelves, but it never captures my attention. By moving to a single barrel, Baker's became infinitely more interesting. The prices is also fair so that's not a constraint. I look forward to seeing these on the shelves in the future.

Source: Beam Suntory

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